Let's face it: 2020 has thrown us all for a loop! Many of us are juggling more balls than ever before, and that can take a toll on our ability to sleep and as a result, to appear rested. Our founder, Gertie Wilson, recently shared these 3 tips for looking awake and alert. As the mom of a toddler and a small business owner, she has plenty of experience in sleep deprivation! :)
1️⃣ You must use an eye cream morning and night!
Think you don’t need one? You do. Even if you don’t see the tiniest hint of fine lines, keep in mind it’s much easier (and less expensive!) to prevent signs of aging than to correct them later. The skin tissue around the eyes is the thinnest and most fragile on your face. It’s also prone to dryness. Eye-Luminate is packed with active plant extracts that work together to hydrate and combat puffiness and dark circles.
2️⃣ Concealer is your magic eraser
Fake a fresh, rested face even if you’re desperately in need of sleep. Concealer helps hide blemishes, even out your skin tone, and wipes out under-eye circles. FIXE is our award-winning, creamy, hydrating formula that you won’t want to live without. Apply it AFTER your foundation and use a blender sponge for the smoothest, crease-free application. Don’t forget the inner corners of your eyes!
3️⃣ Set everything with powder
Pat powder over the areas that you have just highlighted with concealer to set it in place. Use a brush to add a little extra under the lash line for extra brightening. Faux Filter is finely milled to give a soft glow and it won't settle into fine lines.
🌟 BONUS
Adding a pop of color to your lips will liven up your eyes! Check out our brand new Lip HIP for a treatment + tint in one.
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